Home Improvement Sales Training

Turn No Shows Into Gold
Sales Techniques, Success in Sales Ronald Siou Sales Techniques, Success in Sales Ronald Siou

Turn No Shows Into Gold

Want to lower your cancellation rate in home improvement sales? In this video, I’ll show you the #1 reason cancellations happen and how to take control of your sales process to prevent them. Too many salespeople blame the customer, the economy, or bad luck—but the truth is, if a client cancels, it usually comes back to how they were sold in the first place.

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Work Harder on Yourself Than You Do on the Job to Win at Home Improvement Sales
Success in Sales Ronald Siou Success in Sales Ronald Siou

Work Harder on Yourself Than You Do on the Job to Win at Home Improvement Sales

One of the key qualities that all successful home improvement salespeople—and successful people in general—possess is a commitment to self-improvement. They are always striving to get better. Tony Robbins calls this CANI: Constant and Never-Ending Improvement. This concept, known as Kaizen in Japanese, is embraced by successful companies worldwide. By applying this approach, I’ve been able to make more money in home improvement sales, turning my journey from struggling to thriving. Self-improvement is truly the key to success.

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Build Trust With Difficult Customers
Sales Techniques, Success in Sales Ronald Siou Sales Techniques, Success in Sales Ronald Siou

Build Trust With Difficult Customers

When doing home improvement sales, it’s important to get enough trust and rapport to be able to sell a high-ticket item after talking to a total stranger for 2 hours. They believe you, they buy. They don’t believe you, they don’t buy. The quickest way to get this level of rapport is using the power of truth. We all know that selling is telling the truth in the best possible light. A good salesperson never lies; only the weak ones do. That’s not what I am talking about here. What I mean goes beyond you overstating the guarantees or the truth about what your product actually is or what it can do. What I am talking about is being truthful in your relationship with your customer.

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