Home Improvement Sales Training

Welcome to the ultimate resource for mastering in-home sales. If you’re selling home improvements— from HVAC and windows to flooring, or remodeling—you’ve found your home. This blog is devoted to the true sales people who knock on a strangers doors from dusk until dawn and ask them to spend thousands of dollars 2 hours later.

With over 35 years of experience and more than 16,000 in-home visits under my belt, I’ve tested and perfected the techniques that turn good salespeople into top earners. This is for the elite—the ones who sit face-to-face with clients, not hiding behind screens, and help them invest in their homes and their future.

If you’re ready to make more sales, have more fun, and become the best in the business, you’re in the right place. Let’s get started!

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See My In-Home Sales Course

If the tips in this blog are helpful, imagine what a full training program can do! My online training program is designed to help you succeed and save the time it took me 35 years and being in 16,000 home to figure out. Find Out More and Start Making The Money You Deserve!

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Sales Techniques

Closing Techniques

Commission Sales Tips

Success in Sales

Home Improvement Sales Tips

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I Need 3 Estimates-Here’s What They’re Really Saying(One Call Close)

Learn in-home sales closing techniques to overcome the “three estimates” objection, build credibility, demonstrate value, and close more sales.

Build Trust With Difficult Customers

When doing home improvement sales, it’s important to get enough trust and rapport to be able to sell a high-ticket item after talking to a total stranger for 2 hours. They believe you, they buy. They don’t believe you, they don’t buy. The quickest way to get this level of rapport is using the power of truth. We all know that selling is telling the truth in the best possible light. A good salesperson never lies; only the weak ones do. That’s not what I am talking about here. What I mean goes beyond you overstating the guarantees or the truth about what your product actually is or what it can do. What I am talking about is being truthful in your relationship with your customer.

Home Improvement Sales: Why New Reps Are Outselling Veterans

Learn five ways to maintain a strong attitude, overcome sales slumps, and achieve long-term success in in-home home improvement sales.

Home Improvement Sales: How To Avoid and Fix a Sales Slump

Have you ever been or are you currently in a sales slump, doing in-home sales like selling home improvements? Here are four things you should be aware of to avoid getting in a slump, or what to do if you are already in one.

My Best One Call Close Secret

A one-call close is something that is an art and still done a lot today. A lot of people don’t like it, meaning either the salesperson (then you are in the wrong job) or the customer, because it conjures thoughts of the old-time siding salesperson or stereotyped used car salesperson – i.e., meaning just annoying high pressure with no integrity. It’s what the amateurs, or what I call the neanderthal type of salespeople, do when they try to one-call close. However, if it’s done right, it can be professional, have integrity, and be a pleasant experience for the customer.

Why You Get Resistance At The Door and How to Handle It

I always hear home improvement salespeople say that they never got in, and it was a bad lead. When does the lead start? It doesn’t start when you present. It actually starts when you get the lead from your company. Then you have to make it to the home, get there on time, and do your sales presentation. That’s all part of it. If you want me to be nice, then it starts when the door opens.

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